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Crushing It! By Gary Vaynerchuk • marketing guru • online businesses • social media

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Book cover of Crushing It! By Gary Vaynerchuk - social media

inspirtion ● marketing ● internet

Recommendation 5 / 5

In 2009, Gary Vaynerchuk wrote the book “Crush It” which was a kind of work that solidified his personal brand apart from his Wine Library TV and allowed him to evolve into a fertile public speaker. Enough to say that, now, he is a five-time best selling author. So 9 years later, in 2018, he has written “Crushing It” which might be treated as a follow up to “Crush it”, and it features and describes great stories of people who were influenced by his first book. He eventually grew into what he is now, a very successful businessman, a marketing guru, and a phenomenal speaker…

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New Power by Jeremy Heimans • what is power • code of conduct

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Book cover of New Power by Jeremy Heimans - code of conduct

technology ● internet ● society

Recommendation 5 / 5

New Power gives a frame what is happening in the world and how to apply these trends in practice. It’s not about how technology is changing, but how power is changing. How to be more powerful in a way which makes the world a better place to live (not in an altruistic way). The main spine of the book is a diagram showing a clash between new and old power. What are the key principles and values of these two doctrines? So to get started, I’d like to provide the aforementioned picture…